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Neutral eyeshadow primers are by far the most common type of primer you will find and the best choice for those who are just starting out with using eyeshadow primers. The best part about a neutral primer is that you really can't go wrong with them because they go on clear or they match to your skin tone.  The slew of beneficial ingredients in this eyeshadow primer can render it a high performer on any skincare or eye cream list. As a primer, however, they work synergistically to both hydrate and lock in makeup for a one-two punch against creasing and fine lines. 1. Stila Stay All Day Liquid Eye Primer, $28, SephoraThis has a unique liquid formula that smooths crepey lids so eyeshadow glides on. A drop or two (from finger to lid) does the job. Shop by Skin Type If you’ve got oily skin, look out for primers with a blur or matte finish for balance. Likewise, dry skin will benefit from primers with moisture-boosting hydrating ingredients that moisturise as well as prime the skin.